The Bravery Behind The Brand Podcast
Welcome to ”The Bravery Behind The Brand Podcast” (formerly the Communicate With Confidence Podcast). The podcast that aims to get to the heart of the stories behind the brands we see on social media every day. I’m your host, Amanda Jane, originally from the North of Ireland and now living in beautiful Cheshire, England. I am a Personal Branding and Communication Coach and I work with business owners to help them build their confidence and craft their brand stories so they’re finally comfortable in the spotlight. I can’t wait to hear the amazing stories that are behind the brands just waiting to be discovered!
Episodes

Friday Oct 18, 2024
Episode 36: The Podcast Is Evolving!
Friday Oct 18, 2024
Friday Oct 18, 2024
Welcome to Bravery Behind the Brand—the podcast where we’re going to dive into the real, raw stories behind building a business and explore the courage it takes to show up authentically. What started as Communicate With Confidence has evolved into something deeper—a space where vulnerability and bravery meet to inspire us with incredible stories of courage and resilience.
But let’s be honest—the pressure to maintain a perfect social media image is real, and it can cloud the genuine challenges we all face while building a brand. That’s exactly why we’re here: to strip away the filters and get to the heart of what it takes to thrive and survive in business.
This is the side of my clients I get to see before they’re ready to face the world in all their unpolished glory and it takes some guts to show up as your unapologetic self.
Hi, I’m Amanda Jane, a Personal Branding & Communication Coach with over 20 years experience. I help business owners with their personal branding by building their confidence, helping them craft a compelling personal brand story, working with them to be comfortable in the spotlight and , helping them to create engaging content. Whether it’s for a podcast, a presentation, or in front of a camera, my coaching is all about helping you show up authentically to connect with your audience.
Progress, Not Perfection
Forget the cookie-cutter scripts or pressure to fit someone else’s mold. This is about finding the version of your brand that works for YOU—and bringing it to life, one small step at a time.
You don’t need to be perfect to be heard—just ready to take the next step.
Notes
Get your FREE copy of The Ultimate Personal Brand Story Planner For Perfectionists
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify

Saturday Oct 12, 2024
Episode 35: The Public Sector ‘After Life’ with Zoe Thompson
Saturday Oct 12, 2024
Saturday Oct 12, 2024
Zoe Thompson, coach, trainer and speaker joins me this week as we chat about the ups and downs of leaving the public sector for self-employment, including how tricky it can be to stay visible—especially if you’ve got some past challenges to overcome.
We also discuss the new world that former public sector workers find themselves in and unique challenges that brings as they navigate new, and very different, ways of working.
Zoe shares her fascinating leadership journey from humble beginnings on the front desk of the local police station to senior management positions and how she had to learn fast and think on her feet!
Notes
To find out more about Zoe you can find her on Instagram and Facebook
Download your free guide ‘Mic Drop Presentation Hacks’
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify

Saturday Oct 05, 2024
Episode 34: Do sweat the small stuff with Sarah Langslow
Saturday Oct 05, 2024
Saturday Oct 05, 2024
On today’s episode, I’m joined by Sarah Langslow, the brilliant author of Do Sweat the Small Stuff, a book that dives into how it’s the everyday interactions—rather than just the big moments—that truly shape our relationships and leadership.
We have a fascinating conversation (and many laughs!) about emotions in communication and how mastering both your own and others' communication styles can feel like unlocking a superpower!
Sarah also takes us through her career journey, sharing how discovering coaching transformed her approach to leadership. We dig into the powerful connection between effective communication and leadership success, and Sarah highlights why reframing failure as a growth opportunity and stepping outside your comfort zone can lead to incredible breakthroughs.
You won’t want to miss this one so grab a coffee and some biscuits and get comfy!
Notes
To find out more about Sarah you can find her on Instagram and Linkedin and you can get her book here
Download your free guide ‘Mic Drop Presentation Hacks’
Follow Amanda on Instagram
Join th
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify

Saturday Sep 21, 2024
Episode 33: The vital role of communication in the care industry with Lucy Piper
Saturday Sep 21, 2024
Saturday Sep 21, 2024
Today, I’m joined by the amazing Lucy, founder of Any Little Thing, a home help service making waves in Essex by transforming the lives of elderly individuals. In our chat, we dive into the often bewildering world of healthcare and social care, shedding light on the challenges families face while trying to navigate these complex systems. Lucy is on a mission to change that, offering one-to-one consultations to help carers find the right support for their loved ones—an absolute game-changer in the care industry!
Lucy’s passion for empowering the elderly to live independently is truly inspiring. Plus, she’s cooking up an exciting retreat day focused on self-care for caregivers, who often carry the weight of so many responsibilities.
We also explore the critical role of communication in the care sector. Poor communication can have serious repercussions on health, making it essential for effective personal care and medication management.
Join us for this lively conversation as we share unique perspectives on our social media personas, the hurdles of being working parents, and so much more! You won’t want to miss it!
Notes
To find out more about Lucy you can find her on Instagram or her website
Prepare for PR and download 'Get Ready To Achieve More Exposure For Your Business'
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify

Saturday Sep 07, 2024
Episode 32: Community, compassion and the power of a biscuit with Sarah Bryer
Saturday Sep 07, 2024
Saturday Sep 07, 2024
In this episode, I’m joined by Sarah Bryer and we discuss the importance of community building for small business owners, especially post-COVID-19. Sarah shares her incredible journey of creating a supportive group for women entrepreneurs to overcome isolation and self-doubt. We discuss how lack of peer support can lead to low confidence, underpricing services and how the power of having a community for validation and shared experiences can be so uplifting and life-affirming.
We also explore how leadership impacts employee well-being, with an inspiring story of a leader helping an employee thrive via good emotional intelligence and support.
So grab a coffee and join us for a fascinating discussion, biscuits are optional! You'll leave with a fresh perspective on why community is essential for growth, confidence, and success in small business!
Notes
To find out more about Sarah you can find her on LinkedIn and you can join Skip The Line here.
Prepare for PR and download 'Get Ready To Achieve More Exposure For Your Business'
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify

Saturday Aug 31, 2024
Saturday Aug 31, 2024
This week, I’m sitting down with Amanda Jane (yes, another Amanda Jane!) who’s an audience engagement pro and has been crowned the global best trainer of the year.
We dive into a really interesting conversation about what makes a great leader today and it’s not about barking orders or being the loudest in the room anymore. We’re breaking down the new school of leadership, where empathy is the real skill, and emotional intelligence, transparency, and honesty are the key players.
Amanda opens up about a pivotal moment in her career, where her boss believed in her before she even believed in herself. It’s a story that’s both inspiring and game-changing.
Plus, the two Amanda Janes share some exciting plans for the Manchester area, and you’ll never guess who my guest’s biggest fan is! So tune in for some great stories and a lot of laughs, you won’t want to miss this one!
Notes
To find out more about Amanda Jane you can find her on Instagram
Grab your ticket for Power Up! Manchester November 1st!
Prepare for PR and download 'Get Ready To Achieve More Exposure For Your Business'
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify

Saturday Aug 17, 2024
Saturday Aug 17, 2024
This week I’m joined by Carrie Conrad, a self defence expert who explores the vital role of leadership and communication in promoting genuine safety, particularly for women and children.
We dissect the difference between feeling safe and being truly safe and Carrie’s driving force is teaching children to trust their instincts by integrating practical self-defense education with a strong focus on communication.
We also highlight unique approaches to self-defence training for women and mothers, which combine physical preparedness with mental health support and strategies for online safety.
There are so many facets to safety for women and children and Carrie navigates the areas so well in this episode so don’t miss it!
Notes
To find out more about Carrie you can visit her website or her Facebook page.
Prepare for PR and download 'Get Ready To Achieve More Exposure For Your Business'
Download Ten Strategies To Boost Your Communication Skills
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify

Saturday Aug 10, 2024
Saturday Aug 10, 2024
This week, my guest is Digital GP, Naomi Rose who shares her incredible story that’s got it all. From an idea inspired by her grandmother, to its ultimate creation, and the balancing act of project managing all elements of a bricks and mortar business and the new skills she had to learn quickly along the way.
Naomi talks us through the challenging transition from corporate life to running the amazing, award-winning business, and the economic challenges that she faced whilst applying all her business know-how.
We discuss the crucial role of communication in business—how it shapes leadership, strengthens customer relationships, and steers us through the tough times as well as why honest communication is the cornerstone of building trust with customers and how to handle feedback like a pro.
So, grab a drink and join us for this epic tale that you won’t want to miss!
Notes
To find out more about Naomi you can follow her on Instagram or visit her website
Prepare for PR and download 'Get Ready To Achieve More Exposure For Your Business'
Download Ten Strategies To Boost Your Communication Skills
Follow Amanda on Instagram
Join the Communicate With Confidence Community on Facebook
The Communicate with Confidence Motivational Song playlist on Spotify

Friday Aug 02, 2024
Episode 28: Integrating sustainability to your business with Maya Vertigans
Friday Aug 02, 2024
Friday Aug 02, 2024
Join me this week where Maya Vertigans and I discuss how she established her virtual assistant business during the pandemic and the growth she has enjoyed since.
Maya is passionate about the importance of taking small steps towards sustainability in business, and highlights that collective small actions can lead to significant changes and instil eco-conscious habits in future generations.
Good communication in her team has also been vital to Maya’s success. She shares the communication structure that she has in place with her business and also how important it is to express gratitude and appreciation to her team.
Notes
To find out more about Maya you can follow her on Instagram or visit her website.
Prepare for PR and download 'Get Ready To Achieve More Exposure For Your Business'
Download Ten Strategies To Boost Your Communication Skills
Follow Amanda on Instagram
Join the Communicate With Confidence Community on Facebook
The Communicate with Confidence Motivational Song playlist on Spotify

Saturday Jul 20, 2024
Episode 27: Don't let the fear of being judged hold you back
Saturday Jul 20, 2024
Saturday Jul 20, 2024
In this episode, I’m focusing solely on how to cope with the fear of being judged, something I’m sure we've all struggled with at some point. It's a biggie, but don't worry, I’ve got some killer strategies to tackle it head-on.
First up, I look at coping with that judgment fear. It's all about staying laser-focused on your goals, embracing those inevitable mistakes as learning opportunities, and actively seeking feedback. Building confidence and keeping your creative juices flowing, even when you're worried about what others might think, are key.
Then, I move on to resilience and handling criticism. Resilience is your secret weapon. Criticism often hides golden opportunities, so we’ll dig into finding those hidden gems. We’ll also touch on finding personal joy in your work, showing empathy in business, and finding the courage to keep going.
So, get comfy and see if there’s any nuggets here for you to try the next time you feel as though you are about to have a confidence wobble!
Notes
Prepare for PR and download 'Get Ready To Achieve More Exposure For Your Business'
Download Ten Strategies To Boost Your Communication Skills
Follow Amanda on Instagram
Join the Communicate With Confidence Community on Facebook

The Leadership Insights Podcast
Welcome to the Leadership Insights Podcast, a podcast that will provide valuable insights, practical tips, and inspiring stories from incredible leaders. I share my personal leadership journey, the challenges I faced, and how coaching helped me overcome them. I will be asking my guests insightful questions and they will share their stories and insights, giving us a glimpse into their world. I am particularly interested in communications and relationship building, and I'm really looking forward to learning from my guests' experiences.