Today I’m chatting to Ruth Tsui, a group program design consultant who’s all about ditching the growth-at-all-costs mindset and building a business that actually aligns with your values.
She poses a very interesting question - are we working ourselves so hard so we’ll finally find joy when we retire??
We explore the messy reality of moving from in-person to online education, the highs and lows of running online memberships, and why understanding what truly motivates your clients can make or break your business.
Ruth gives us a sneak peek at her plans for 2025, including a gradual move away from Meta and more use of LinkedIn.
If you’re ready to create more joy in your business now, this is the episode for you!
NOTES
You can find out more about Ruth on her website.
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