The Bravery Behind The Brand Podcast
Welcome to ”The Bravery Behind The Brand Podcast” (formerly the Communicate With Confidence Podcast). The podcast that aims to get to the heart of the stories behind the brands we see on social media every day. I’m your host, Amanda Jane, originally from the North of Ireland and now living in beautiful Cheshire, England. I am a Personal Branding and Communication Coach and I work with business owners to help them build their confidence and craft their brand stories so they’re finally comfortable in the spotlight. I can’t wait to hear the amazing stories that are behind the brands just waiting to be discovered!
Episodes

4 days ago
4 days ago
In this episode, Chantelle the Clever Content Creator and amazing podcaster, shares the deeply personal journey that shaped her brand. From getting married and divorced within the span of a year, to choosing a path of self-development that ultimately led her to launch her own coaching business.
We have a fascinating conversation about the shift from indifference to intentional living and the birth of The Single Girl’s Guide to Life podcast and its incredible 120,000 downloads.
Chantelle also shares her experience about building a business, facing burnout, and navigating the unpredictable world of entrepreneurship
Whether you’re building a brand, rethinking your path, or just need a dose of real talk, you’ll love this one.
Notes:
You can follow Chantelle on Instagram
Download your unmissable FREE Ultimate Personal Brand Story Planner
Join the free Personal Branding Academy community on Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Saturday Mar 22, 2025
Episode 45 Mastering your own PR with Jenna Farmer
Saturday Mar 22, 2025
Saturday Mar 22, 2025
I love stories that started out as one thing and ended up as another and that’s exactly what happened with this week’s guest, Jenna Farmer. Imagine starting out as a teacher in China and then pivoting to become a PR powerhouse!
In an industry that was historically perceived as middle class and London-centric, Jenna has helped hundreds to buck this trend and made them masters of their own PR game.
We chat about how social media has literally blown the doors off the traditional media industry, making it more accessible than ever. Plus, we get into the nitty-gritty of why having a solid business strategy is a game-changer and the absolute magic of having a supportive community when you're building your empire.
We also tackle the jitters of public speaking, brainstorm future plans to shake up the PR world, and dream about making the industry more open to everyone. And of course, we'll wrap up with some real talk on personal branding and how public relations has evolved to be within reach for all businesses, big and small.
So, grab your headphones and get comfy, this is an episode you won't want to miss!
NOTES
You can find Jenna’s Podcast, PR in your pocket here as well as other podcast platforms.
You can also follow Jenna on Instagram
Download your unmissable FREE Ultimate Personal Brand Story Planner
Join The Personal Branding Academy Membership
Join the free Personal Branding Academy community on Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Saturday Mar 01, 2025
Episode 44: Why is self-promotion so hard for women? With Melanie Whittaker
Saturday Mar 01, 2025
Saturday Mar 01, 2025
Ever found yourself downplaying your achievements or hesitating to speak up about your skills? You’re not alone. It seems to be a trait that many women have in common.
My guest, Melanie Whittaker from You Are Your Marketing, and I had great fun chatting about pursuing our dreams, PR and personal branding as well as speaking our truth!
In this episode, we’re getting loud about:Why women are conditioned to avoid self-promotion
The fine line between confidence and arrogance—and why you should own your successHow corporate roles can stifle authenticity and keep women from showcasing their full potentialMindset shifts & simple habits (like journaling!) to silence imposter syndrome and build unshakable self-belief
It’s time to stop playing small. Grab a drink and join us!
NOTES
You can find Melanie on Instagram here or visit her website here.
Or search Melanie Whittaker or Facebook and LinkedIn.
Download your unmissable FREE Ultimate Personal Brand Story Planner
Join The Personal Branding Academy Membership
Join the free Personal Branding Academy community on Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Saturday Feb 15, 2025
Saturday Feb 15, 2025
This week, I’m chatting to my good friend, Angela Santiago and we discuss how life throws challenges our way, but it’s how we handle them makes all the difference.
Angela shares her expertise in energy healing and emotional therapy and the fact that many individuals are stuck in a cycle of overcharged energies due to past traumas or dysfunctional backgrounds, which they may not recognise as an issue.
People can be stuck in these emotional cycles for decades without realising it, indicating the long-term impact of unresolved emotional issues.
So, if you're curious about empowerment through holistic healing you’re in the right place. Grab a drink and join us!
NOTES
You can find out more about Angela on her website
Scroll to the end of the homepage to download a gift for the 'SOS Self-Compassion Script,' a Powerful Guide to Calm Moments of Unexpected Overwhelm & Distress.
Click here to schedule a 20-minute free CHAT with Angela:
If you would like more info for an Initial Evaluation & Clarity Session, you can find detailed information here
You can also follow her on Instagram
Download your unmissable FREE Ultimate Personal Brand Story Planner
Join The Personal Branding Academy Membership
Join the free Personal Branding Academy community on Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Monday Jan 27, 2025
Episode 42: When will you find joy? With Ruth Tsui
Monday Jan 27, 2025
Monday Jan 27, 2025
Today I’m chatting to Ruth Tsui, a group program design consultant who’s all about ditching the growth-at-all-costs mindset and building a business that actually aligns with your values.
She poses a very interesting question - are we working ourselves so hard so we’ll finally find joy when we retire??
We explore the messy reality of moving from in-person to online education, the highs and lows of running online memberships, and why understanding what truly motivates your clients can make or break your business.
Ruth gives us a sneak peek at her plans for 2025, including a gradual move away from Meta and more use of LinkedIn.
If you’re ready to create more joy in your business now, this is the episode for you!
NOTES
You can find out more about Ruth on her website.
Download your unmissable FREE Ultimate Personal Brand Story Planner
Join The Personal Branding Academy Membership today and get the first month FREE!
Join the free Personal Branding Academy community on Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Friday Jan 03, 2025
Episode 41: Taking care of YOU while building a business with Lixxy Harkcom
Friday Jan 03, 2025
Friday Jan 03, 2025
Ever wondered how to juggle a business while dealing with chronic health issues? In this episode, my guest, sales strategist Lixxy Harkcom, opens up about living with four chronic pain conditions and the challenges of running her business, Sales Success with Lixxy.
We chat about the struggles to stay productive and available for our clients during flare-ups and the all-too-common habit of sidelining self-care that many of us are guilty of!
Plus, we take a look at how a hectic schedule can mess with your eating habits, leading to a diet of quick fixes like cereal and heaven knows what else! Tune in for real talk on balancing health, wellbeing and entrepreneurship, and pick up some tips on prioritizing self-care and nutrition without dropping the ball on your business.
Got any good or bad habits you’d like to share? Let me know at amanda@amandajane.co.uk
NOTES
You can find out more about Lixxy on Instagram
Download your unmissable FREE Ultimate Personal Brand Story Planner
Join The Personal Branding Academy Membership today and get the first month FREE!
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Friday Dec 13, 2024
Episode 40: Does success mean sacrifice? With Gina Trick
Friday Dec 13, 2024
Friday Dec 13, 2024
We dive straight into a powerful conversation with business strategist Gina Trick, about motivation, personal branding, and what it means to really uplift others in business.
This lady is on a mission and we have a right old natter about embracing your unique path, the true value of public speaking and what does success really look like? Do you have to sacrifice your life for it? It’s a question many of us have been asking a lot recently and I’m fascinated by everyone’s answers.
If you’re ready to find your own balance, stay true to your values, and grow your business with heart—this episode is right up your street!
NOTES
You can find out more about Gina on Instagram or you can visit her website
Download your unmissable FREE Ultimate Personal Brand Story Planner
Join The Personal Branding Academy Membership today and get the first month FREE!
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Monday Dec 02, 2024
Monday Dec 02, 2024
In this week’s episode, I sit down with Sandra Pierce from Looking Good Naturally, who shares her remarkable journey from IT to the beauty industry—a career shift inspired by her hearing disability.
Sandra opens up about the unique challenges faced by individuals with disabilities in self-employment and the importance of building confidence and finding mentors along the way. We also discuss self-sufficiency, overcoming obstacles, and creating a career you love—no matter where you start.
Get comfy and tune in to be inspired by Sandra's story and her passion for helping others thrive!
NOTES
You can find out more about Sandra you can find her on Instagram or Facebook.
Download your unmissable FREE Ultimate Personal Brand Story Planner
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Monday Nov 11, 2024
Monday Nov 11, 2024
Today’s incredible guest, Linda Bretherton takes us on a fascinating journey into the ancient wisdom of Ayurveda, a 7,000-year-old holistic practice that has shaped modern healing approaches. Linda unpacks the basics of Ayurveda, explaining the unique body constitutions—vata, pitta, and kapha—and how understanding them can help guide healthier choices, like seasonal eating and balanced living.
We also explore the search for inner guidance, the often-misleading notion of external success, and how true mentorship plays a pivotal role in self-discovery. Linda shares her own refreshing perspective on legacy, emphasising instead the importance of a life filled with purpose and vitality, especially as we age.
Listen in as Linda tells us about her books, Dosha for Life, crafted to make Ayurveda approachable for Western audiences, alongside her new vegetarian cookbook, At Home With Ayurveda, which is packed with wholesome recipes. For anyone curious about living with intention and vitality, this episode offers practical insights and inspiration to embrace change with “tough love” and move toward a more balanced, purposeful life.
NOTES
You can find out more about Linda you can visit her website or find her on Instagram. You can also find her new book here
Get your FREE copy of The Ultimate Personal Brand Story Planner For Perfectionists
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

Friday Nov 01, 2024
Friday Nov 01, 2024
Welcome to the launch episode of The Bravery Behind The Brand! (formerly Communicate with Confidence). In this episode, I’m thrilled to introduce Suzanne Young, a leadership coach who’s got some powerful insights and stories to share about building confidence, navigating workplace culture, and why being your authentic self is the absolute key to building your personal brand.
With nearly three decades of challenging the status quo, Suzanne opens up about her journey to self-confidence and resilience—and why being real isn’t just a nice-to-have; it’s essential for true personal growth and professional impact. We have some amazing stories of our adventures on travelling and eating alone, so if you want some tips, this one’s for you to set yourself a new challenge!
Join us and get inspired by Suzanne’s unique insights and learn how authenticity can be a game-changer for your brand and your career.
NOTES
Find out more about Suzanne on LinkedIn or visit her website
Get your FREE copy of The Ultimate Personal Brand Story Planner For Perfectionists
Follow Amanda on Instagram
Join the ‘Bravery Behind The Brand’ Community On Facebook
The ‘Bravery Behind The Brand’ Motivational Song playlist on Spotify
Watch The Bravery Behind The Brand Podcast on YouTube!

The Leadership Insights Podcast
Welcome to the Leadership Insights Podcast, a podcast that will provide valuable insights, practical tips, and inspiring stories from incredible leaders. I share my personal leadership journey, the challenges I faced, and how coaching helped me overcome them. I will be asking my guests insightful questions and they will share their stories and insights, giving us a glimpse into their world. I am particularly interested in communications and relationship building, and I'm really looking forward to learning from my guests' experiences.